The call of the islands

More and more people are choosing island destinations for a revitalising getaway with the chance to rediscover an authentic approach to travel

Islands have always been a popular choice among those looking to get away from it all and enjoy an unparalleled sense of freedom. Often home to pristine natural landscapes, they can offer an incredible range of experiences, with something to suit travellers of all kinds. The quiet beaches and relaxing atmosphere are ideal for those who want to unwind, while tourists who like to stay active can choose between hiking, water sports and walks in natural surroundings. Islands are also treasure troves of culture and traditions, where historic villages, local events and archaeological sites have age-old stories to tell. Everyone can pick from the blend of nature, culture and recreation to put together a personal package and rejuvenate their body and mind, striking the perfect balance between disconnecting and discovering.

The countless sides to Cyprus

Cyprus is the epitome of a multi-faceted island that can cater to a wide range of travel needs. The crystal-clear water in the sea and fine sand on the beaches make it the ideal place to relax in the sunshine, while the mountains further inland are home to trails in natural surroundings and picturesque villages that are waiting to be explored. The island’s rich history is underlined by significant archaeological sites, where history and culture lovers can admire fascinating ancient Greek, Roman and Byzantine finds. Young visitors looking for a good time will love the vibrant night life in the main towns and resorts. An equally important role is played by the authentic flavours and local products of the Cypriot food and wine scene, which appeals to visitors of all ages. Thanks to the variety on offer, Cyprus is an ideal destination for families, young people, history enthusiasts and beach lovers, capable of providing them all with travel experiences that comprehensively cater to their individual needs.

Cyprus: relaxation, sustainable projects and a sense of identity

Cyprus is one of the core destinations in the European Smarties for SMEs project, which aims to boost the potential of local tourism by taking a sustainable, regenerative approach. It is no surprise that numerous businesses on the island have launched initiatives that combine relaxing, nature and a sense of identity.

For example, the Cyherbia Botanical Park & Labyrinth in the village of Avgorou offers both locals and tourists the chance to explore native herbs and take part in workshops and educational activities involving herbal medicine, gardening and traditional arts.

Surrounded by greenery, Ayii Anargyri Natural Healing Spa Resort near Pafos fuses physical well-being and local traditions. Promoting a holistic approach to health that reflects the Mediterranean lifestyle, it provides spa services with local, natural products. It also organises workshops and other activities that are open to locals and guests, creating opportunities for relaxation, learning and social interaction.

Initiatives such as Cyprus Villages (based in the villages of Tochni and Kalavasos) see old houses being renovated and converted into welcoming accommodation, for slow tourism. Guests can take part in traditional cooking classes, trips and craft activities, all of which help to bring cultures together and revitalise local communities.