Take home a piece of the place you visit

The story behind souvenirs, the role of artisan workshops and tips for responsible souvenir shopping


The word souvenir comes from French and it means “memory”. Although nowadays the term tends to refer to items bought during a holiday, people have been bringing back mementos from places they have visited for a very long time. Pilgrims used to return from the Holy Land with symbolic keepsakes, while in the 16th and 17th centuries rare items, natural curios and articles from distant lands were gathered together in “cabinets of curiosities”, or Wunderkammers, which helped to drive the spread of objects associated with travel and exploration. The Grand Tour in the 17th and 18th centuries saw the advent of the first products made especially for travellers, often by local artisans. They were inspired by local monuments, works of art and traditions. Ever since, souvenirs have been a key part of the tourism experience, evolving to reflect changing approaches to travel.


Artisan workshops and ethical souvenirs

In recent years, authenticity and sustainability have become important considerations in the world of souvenirs. More and more travellers are choosing products made by local artisans that encapsulate local history, traditions and know-how. Ceramics, fabrics, food and artisan products serve as reminders of trips while also giving a boost to the economies of host communities and helping to preserve their cultural heritage. As well as giving concrete form to memories, souvenirs can thus contribute to territorial development.

Eco-friendly mementos

Choosing the right souvenir is a way of showing you care about the place you are visiting. In many destinations, there are rules against collecting sand, coral, shells and other natural features from local ecosystems. In addition, there are national regulations and international agreements governing the transport and trade of protected species and products made from them. Coral, ivory, tortoise shells and other items made from endangered plants or animals may be subject to sanctions, restrictions and seizure at customs. Therefore, before buying an item it is always best to find out about its origins and the rules in force in the country you are visiting. By looking into these matters before they buy, responsible tourists help to protect the environment, biodiversity and natural heritage in their destinations.